Iain Lauder

Iain came into Dani’s office in 2017 and said he wanted her office. Dani said he couldn’t have it and stuck him on the waiting list. Guess where Iain’s office is now? Yep, Iain has been in Dani’s old office, upstairs in the Hub, for
a year and we are lucky to have him.

What makes you smile?
How long have you got? My wife, my family, my dog, my bed, the beach, friends, the Tribe folk, a good breakfast,
coffee, genuine conversations, clever, beautiful, silly good design. Pretty much anything that falls under the word
creativity is bound to get me cheesing.

What do you like about Tribe most?
The mix of people, the energy and the diversity of things that go on each week. And not forgetting my room (and the fact that it’s a 10 mins walk from my house…).

What are you working on right now?
Right now I’m working on a good mix of projects. For various reasons I can’t go into specifics, but it’s a combination of strategic consultancy, brand identity projects, packaging and a few personal projects. Whenever possible I like to keep the mix of big and small projects. I prefer to sit down with clients at the very beginning of a project and work alongside them to identify things that maybe aren’t working as they would like and with any luck I go away and come up with a solution that makes them smile too.